Privacy policy
We are Pukabook Publishing, a limited liability company, registered in the United Kingdom. We publish a range of books and resources. Our client/customer base is worldwide.
This policy describes how we protect and make use of the information you give us.
This privacy policy was last updated on 17 July 2025.
Why we collect data from you
We collect and/or use certain information about you so we can:
provide and deliver services and goods to you
allow you to register for bonuses and special offers
allow you to receive newsletters, updates and other marketing information that may be of interest to you
allow access to downloadables, courses and associated content
allow us to operate your customer account efficiently and deal with queries, complaints, etc
inform you of products and services updates
respond to your requests for information
request preferences for future goods and services
enable certain functions on our website
better understand how visitors use our website and marketing promotions
What information we collect from you
We collect the following personal data:
name
address and postcode
email address
information relevant to your requests, compliments and complaints
purchase, account and access history
payment details
website user information including cookie tracking
location data
IP addresses
records of consent, where appropriate
How we use your data
We use the data we collect:
to provide, deliver and give you access to services and goods
to keep records of our communications with you including requests, compliments and complaints, purchase history for legal compliance and enhanced customer experience
to contact you in response to your requests, purchases, compliments and complaints.
to record your agreement to purchase terms and conditions and subscriber services.
How we use cookies
Our website uses cookies to enhance user experience and track user behaviour.
Web and Marketing Analytics
Google Analytics
We use Google Analytics through MailerLite to see how well our emails and website work. This puts small tracking files on your computer and looks at how you use our site. You can choose to turn this off and ask us to delete your information.
What they do: Track website visitor behavior, email campaign performance, and provide analytics on user interactions across your website and email marketing campaigns
Data servers: Located in the United States with additional servers in various countries worldwide
GDPR compliance: Implements GDPR compliance measures with data processing agreements and privacy controls available
Safeguards: Standard Contractual Clauses (SCCs) and adherence to adequacy decisions for international data transfers
Privacy policy: Google Privacy Policy
Data processing agreement: Google Analytics Data Processing Terms
To learn more about how Google handles your data and your privacy choices, see the Google Privacy Policy and its Data Processing Terms.
How we collect and store your personal data
We collect your personal data in the following ways:
Through Our Website and Email Marketing
When you sign up for our lead magnet - you provide your email address and any other information requested on our MailerLite signup form
Through double opt-in confirmation - when you click the confirmation link in your email to verify your subscription
When you interact with our emails - we track email opens, link clicks, time spent reading, and which device/email client you use
Through your engagement behavior - we monitor how you interact with our content over time, including campaign responses and automation workflow progress
Through Direct Email Communication
When you email us directly - through our business email account, we collect your email address, name (if provided), and any information you include in your message
For customer service purposes - we retain email correspondence to respond to your enquiries, provide support, and maintain records of our communications
Automatically Collected Data
Through MailerLite - IP address, geolocation, device information, browser details, date/time of subscription, and email engagement analytics
Through GoDaddy email systems - email metadata including IP address, timestamp, and technical delivery information
Via standard email marketing practices - analytics data to improve content, optimize delivery times, and ensure anti-spam compliance
Data Storage and Processing Partners
MailerLite
What they do: Handle newsletter subscriptions, lead magnet delivery, and email marketing automation
Data servers: Located in the European Union (Lithuania and other EU countries)
GDPR compliance: Fully GDPR-compliant operating under EU data protection laws
Safeguards: Standard Contractual Clauses (SCCs) for any data transfers outside the EU
Privacy policy: MailerLite Privacy Policy
Data processing agreement: MailerLite Data Processing Agreement
GoDaddy
What they do: Process direct email communications through email hosting services and website hosting
Data servers: Located in the United States with additional servers in various countries
GDPR compliance: Implements GDPR compliance measures with Data Processing Agreements
Safeguards: Standard Contractual Clauses (SCCs) and Privacy Shield successor frameworks
Privacy policy: GoDaddy Privacy Policy
Data processing agreement: GoDaddy Data Processing Agreement
Your Rights Regarding Data Storage
Right to be informed: You have the right to know where your data is stored and processed
Right to object: You can object to international data transfers in certain circumstances
Right to adequate protection: All data storage includes appropriate safeguards
Right to data deletion: You can request deletion of your data from our systems and our processors
We do not collect personal data from any other sources or third parties. All data collection is handled through GDPR-compliant systems and is used solely to provide you with our services, deliver your requested content, improve your experience with our communications, and respond to your direct inquiries.
You have the right to request access to, correction of, or deletion of any personal data we have collected about you at any time. Provided this complies with our legal obligations, we will do so promptly.
How long we keep your data
We keep your personal data for 6 years to comply with our legal requirements under HMRC regulations. We review our subscriber lists every 18 months and ask subscribers to reconfirm their subscription. We will automatically unsubscribe from our mailing list if you don't resubscribe during this review. You can opt out at any time using the unsubscribe mechanism provided in all our email communications, which is handled through MailerLite's GDPR-compliant systems.
Who we share your data with
We do not share your data with anyone outside of our disclosed partnerships with MailerLite and GoDaddy. These partnerships are essential for providing our services - MailerLite handles our email marketing and lead magnet delivery, while GoDaddy provides our email hosting and website services. We never sell, rent, or trade your personal information to third parties for their own marketing purposes.
Contact Us
If you have any questions or requests about how we handle your data, please reach out to us:
Email: info@pukabookpublishing.com
Address: 16 Dolphin House, London SW6 2GY, United Kingdom
We take GDPR compliance seriously and will respond to your enquiry within 7 business days, though we aim to respond sooner.
If You're Unhappy with our Response
If you're not satisfied with how we've handled your privacy concern or data protection request, you can contact the UK's data protection regulator:
Information Commissioner's Office (ICO)
Website: https://ico.org.uk/
Helpline: 0303 123 1113
The ICO is the UK's independent authority set up to uphold information rights and can investigate complaints about data protection and privacy matters.